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		<title>CIO top tips: mixed clouds offer best corporate solution</title>
		<link>http://www.privatecloud.com/2010/03/08/cio-top-tips-mixed-clouds-offer-best-corporate-solution/</link>
		<comments>http://www.privatecloud.com/2010/03/08/cio-top-tips-mixed-clouds-offer-best-corporate-solution/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 13:57:18 +0000</pubDate>
		<dc:creator>Amie Smith</dc:creator>
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		<guid isPermaLink="false">http://www.privatecloud.com/?p=2321</guid>
		<description><![CDATA[Learn more about the specific characteristics, benefits, and drawbacks of public, private, and federated clouds in this interview with Neil Lock, BT Global Services’ Program Director, Information Technology and Services.]]></description>
			<content:encoded><![CDATA[<p><span>Neil Lock, </span>BT Global Services’ Program Director,  Information Technology and Services, discusses different types of clouds and <span>how the attributes of each can be combined to address different needs. </span></p>
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		<title>Compliance Under a Cloud</title>
		<link>http://www.privatecloud.com/2010/03/08/compliance-under-a-cloud/</link>
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		<pubDate>Mon, 08 Mar 2010 13:55:16 +0000</pubDate>
		<dc:creator>Amie Smith</dc:creator>
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		<guid isPermaLink="false">http://www.privatecloud.com/?p=2788</guid>
		<description><![CDATA["Is cloud computing advisable for applications and data subject to compliance requirements? Is compliance in the cloud even possible? And what standards are in place?" Vice president of security for The Open Group, Jim Hietala answers these questions in his recent article posted on CIO.com.  ]]></description>
			<content:encoded><![CDATA[<p>By Jim Hietala, 2-24-10</p>
<p>This article has been reposted from &#8220;<a href="http://www.cio.com/article/555163/Compliance_Under_a_Cloud" target="_blank">CIO.com&#8221;</a>.</p>
<p>There&#8217;s no doubt that cloud computing is dominating today&#8217;s IT conversation among C-level security executives. Whether they&#8217;re lured by its compelling cost savings or its perceived advantages, security leaders are probing the capabilities and restrictions of the cloud. At the same time, security and compliance concerns remain issues holding large enterprises back from capitalizing on the cloud&#8217;s benefits.</p>
<p>Some of the most frequently asked questions include: Is using cloud computing services advisable for applications and data subject to compliance requirements? Is compliance in the cloud even possible? And what standards are in place already to avoid the stormier implications of cloud?</p>
<p>Not surprisingly, any answer to these questions has to start with, It depends. Coming to a meaningful conclusion requires context. Is the cloud service public or private? The company&#8217;s specific compliance requirements are also key to understanding whether compliance can be achieved.</p>
<p><a href="http://ad.doubleclick.net/click;h=v8/3950/0/0/%2a/g;44306;0-0;0;44188965;14617-580/80;0/0/0;;%7Eaopt=2/1/1d/0;%7Esscs=%3f" target="_new"><img src="http://s0.2mdn.net/viewad/817-grey.gif" border="0" alt="Click here to find  out more!" /></a></p>
<p>Blanket statements regarding compliance and the cloud aren&#8217;t possible because vendors can create different types of cloud services and infrastructures for single enterprises or groups. A recent National Institute of Standards and Technology (NIST) paper recognizes three service models: Infrastructure as a Service (IaaS), Platform as a Service (PaaS) and Software as a Service (SaaS). NIST further describes four different deployment models: private cloud, community cloud (shared among several organizations), public cloud and hybrid cloud (part private, part public or community).</p>
<p>The different service and deployment models allow varying degrees of customer control and place different security and compliance obligations on both customers and service providers. In private clouds, for example, the organization building them is free to apply whatever set of controls it sees fit. In public, community or hybrid clouds, the customer organization does not typically have this degree of control. Furthermore, the flexibility afforded the user for an IaaS service will generally be a lot higher as compared to a SaaS service. And with that higher degree of flexibility comes a higher degree of responsibility for security and compliance for the user.</p>
<p>While many of the benefits of cloud computing apply across different cloud service models and deployment types, the ability of the various kinds of cloud computing to address security concerns and meet compliance obligations varies widely. For private clouds, it&#8217;s fairly straightforward to build controls into the cloud that enable compliance. For public cloud services, however, becoming compliant is a more challenging endeavor.</p>
<p>Another significant consideration is the specific set of laws that affect an organization. Some of the key compliance regulations, including HIPAA and the Gramm-Leach-Bliley Act, require careful analysis of the specific requirements, along with a solid understanding of the security controls put in place by the cloud service provider. And many public cloud service providers are not very transparent in providing information to their customers describing the specific security controls deployed.</p>
<p>Organizations considering using cloud services should perform a gap analysis between the specific requirements identified in relevant regulations and the set of controls provided by the cloud service provider. It is also worth noting that satisfying many compliance requirements will require assessing the control state for the cloud service at periodic intervals. For example, even performing vulnerability scans on public cloud services may be an issue, as some cloud services contracts limit the customer&#8217;s ability to do this.</p>
<p><a href="http://ad.doubleclick.net/click;h=v8/3950/0/0/%2a/g;44306;0-0;0;44188965;14617-580/80;0/0/0;;%7Eaopt=2/1/1d/0;%7Esscs=%3f" target="_new"><img src="http://s0.2mdn.net/viewad/817-grey.gif" border="0" alt="Click here to find  out more!" /></a></p>
<p>Using cloud computing services for data and applications subject to compliance regulations requires a high degree of transparency on the part of service providers. If you&#8217;re considering these services, you need to think through what use cases make sense, closely review contracts and service-level agreements and understand how the cloud service meets compliance requirements. Insist on &#8220;right to audit&#8221; clauses and general transparency on the controls in use. Perhaps in the future cloud services will emerge that are tailored to meet the compliance requirements of specific industries, but for now—caveat emptor!</p>
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		<title>Infrastructure Security: Getting to the Bottom of Compliance in the Cloud</title>
		<link>http://www.privatecloud.com/2010/03/08/infrastructure-security-getting-to-the-bottom-of-compliance-in-the-cloud/</link>
		<comments>http://www.privatecloud.com/2010/03/08/infrastructure-security-getting-to-the-bottom-of-compliance-in-the-cloud/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 13:51:35 +0000</pubDate>
		<dc:creator>Amie Smith</dc:creator>
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		<guid isPermaLink="false">http://www.privatecloud.com/?p=2834</guid>
		<description><![CDATA[Learn more about cloud security and compliance and what you can do to improve them in this comprehensive security brief released this past week by RSA, the Security Division of EMC.]]></description>
			<content:encoded><![CDATA[<p>&#8220;While the cloud provides organizations with a more efficient, flexible, convenient and cost-effective alternative to owning and operating their own servers, storage, networks and software, it also erases many of the traditional, physical boundaries that help define and protect an organization’s data assets. Physical servers are replaced by virtual ones. Perimeters are established not by firewalls alone but also by highly mobile virtual machines. Mitigating risk becomes more complex, as the cloud introduces ever expanding, transient chains of custody for sensitive data and applications.&#8221;</p>
<p><a href="http://www.privatecloud.com/wp-content/uploads/2010/03/CCOM_BRF_0310.pdf" target="_blank">Read more</a></p>
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		<title>Security of virtualization, cloud computing divides IT and security pros</title>
		<link>http://www.privatecloud.com/2010/03/08/security-of-virtualization-cloud-computing-divides-it-and-security-pros/</link>
		<comments>http://www.privatecloud.com/2010/03/08/security-of-virtualization-cloud-computing-divides-it-and-security-pros/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 13:47:09 +0000</pubDate>
		<dc:creator>Amie Smith</dc:creator>
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		<guid isPermaLink="false">http://www.privatecloud.com/?p=2588</guid>
		<description><![CDATA[Ellen Messmer, senior editor for Network World offers her perspectives on the results of the "2010 State of Enterprise Security Survey - Global Data" report.]]></description>
			<content:encoded><![CDATA[<p>&#8220;Is moving to virtualization and cloud computing making network security easier or harder? When some 2,100 top IT and security managers in 27 countries were asked, the response revealed a profound lack of consensus, showing how divided attitudes are within the enterprise.</p>
<p>The &#8216;2010 State of Enterprise Security Survey &#8211; Global Data&#8217; report shows that about one-third believe virtualization and cloud computing make security &#8216;harder,&#8217; while one-third said it was &#8220;more or less the same,&#8221; and the remainder said it was &#8216;easier&#8217;. The telephone survey was done by Applied Research last month on behalf of Symantec, and it covered 120 questions about technology use &#8212; organizations remain overwhelmingly Microsoft Windows-based &#8212; and cyberattacks on organizations.&#8221;</p>
<p><a title="Cloud computing/Virtualization divides..." href="http://www.networkworld.com/news/2010/022210-virtualization-cloud-security-debate.html?hpg1=bn" target="_blank">Read more</a></p>
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		<title>Is your data secure in the cloud?</title>
		<link>http://www.privatecloud.com/2010/03/08/is-your-data-secure-in-the-cloud/</link>
		<comments>http://www.privatecloud.com/2010/03/08/is-your-data-secure-in-the-cloud/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 13:39:16 +0000</pubDate>
		<dc:creator>Amie Smith</dc:creator>
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		<guid isPermaLink="false">http://www.privatecloud.com/?p=2582</guid>
		<description><![CDATA[Warwick Ashford, chief reporter for "Computer Weekly", blogs on why security experts, software suppliers, and cloud service providers see the cloud as a unique opportunity to bring information security to new heights.]]></description>
			<content:encoded><![CDATA[<p>By Warwick Ashford,  February 22, 2010</p>
<p><em>This blog has been reposted from &#8220;<a title="is your data secure in the clouds?" href="http://www.computerweekly.com/Articles/2010/02/22/240380/is-your-data-secure-in-the-cloud.htm" target="_blank">ComputerWeekly.com</a>&#8220;.</em></p>
<p>Corporate concerns over data security are holding back cloud computing.</p>
<p>Security experts, software suppliers and cloud service providers alike see the cloud as a once in a lifetime opportunity to make information security better than ever. The US government&#8217;s cybersecurity adviser Howard Schmidt says cloud computing will enable businesses to catch up on security issues and ensure they have the right mechanisms in place going forward.</p>
<p>His enthusiasm offers a sharp contrast to typical cloud computing security debates, which tend to focus on enterprise concerns about cybercriminals exploiting a single point of weakness to steal sensitive information.</p>
<p>Mark Lewis, partner and head of outsourcing at law firm Berwin Leighton Paisner, says that usually the biggest concern with cloud computing is that it puts all a company&#8217;s data and applications in one place.</p>
<p>&#8220;If you look at the massive data breaches at what are supposed to be some of the most secure organisations in the world, you would be concerned if everything were in one place,e_SDRq he says.</p>
<p>He points out that in the traditional outsourcing model the all-in-one-place scenario rarely happens because financial services firms package their contracts with different outsource suppliers.</p>
<p>It is unclear how businesses will follow this strategy in cloud, but Schmidt believes that, if handled properly, the shift to cloud-based computing could lead to better security.</p>
<p>&#8220;This is an opportunity to build in security best practices missing in many pre-Web 2.0 applications in use by the enterprise,&#8221; he says.</p>
<p>A reliable security infrastructure, says Schmidt, is essential if business is to get the full value out of cloud-based computing.</p>
<p>&#8220;Because cloud platforms are still developing, we now have the opportunity to build in best practice around things like authentication, data protection and data disposal from the start,&#8221; he says.</p>
<p><strong>Does cloud computing need standards?</strong></p>
<p>Users require service level agreements from cloud providers. They also need a standard for handling different kinds of data, especially sensitive personal data such as healthcare records, says Rick Gordon, managing director of US national security consultancy Civitas Group.</p>
<p>Gordon says that global IT security organisations and governments have a role to play in taking the lead on standards and should intervene rather than leaving it up to the emerging service providers.</p>
<p>Anthony Golledge, head of technology consulting at Detica, questions whether any specific cloud standards will be developed in the time frame they will be needed given the increasing number of cloud-based services becoming available.</p>
<p>&#8220;I am not convinced we need anything new,&#8221; he says. &#8220;I would rather use the things we are familiar with and move cautiously into the cloud way of working.&#8221;</p>
<p>Golledge points out that not all security necessarily needs to be within the cloud infrastructure, and could reside instead on the devices used to access cloud services.</p>
<p>&#8220;Users of cloud-based services can exercise some control through security policies on all end-point devices, fixed or mobile, that connect to the cloud,&#8221; he says.</p>
<p>End-users could adopt this as an interim approach to security until the infrastructure matures into this vision of something that is inherently secure by design, says Golledge. It may also be a longer-term way of enabling secure access for a single end-user device to services running on different cloud infrastructures.</p>
<p>But even if that vision of an inherently secure infrastructure is achieved, end-user organisations will not be able to avoid having to decide what information is allowed to be shared, which a secure infrastructure alone will not solve, he says.</p>
<p><strong>The role of virtualisation</strong></p>
<p>Virtualisation has also matured and will be a key enabler for security in the cloud, according to Eric Baize, senior director of the product security office at RSA.</p>
<p>&#8220;Virtualisation will be the engine that drives cloud computing, and I am pleased to see security conversations are happening at the same time as the cloud is evolving,&#8221; he says.</p>
<p>Eugene Kaspersky, chief executive of security firm Kaspersky Lab, says virtualisation will help to a degree but will not deter master cybercriminals.</p>
<p>He predicts that just as viruses moved from floppy disks to the internet, so any new technologies or methods that come with cloud computing will be scrutinised by cybercriminals in search of ways to exploit them.</p>
<p>&#8220;Virtualisation will enable better security, but there is still the human factor,&#8221; says Kaspersky. &#8220;People make mistakes and cybercriminals will find a way to exploit this.&#8221;</p>
<p>RSA is working with virtualisation supplier VMware to embed security technologies into the virtual operating system.</p>
<p>Initiatives such as this will make security controls in the cloud automatic, and more efficient and transparent to end-users than can be achieved in any physical infrastructure, says Baize. &#8220;Cloud computing is a great opportunity to do security right,&#8221; he adds.</p>
<p><strong>Private clouds</strong></p>
<p>Most IT security professionals agree that, in the short term at least, businesses should be extremely wary of putting sensitive company data in public clouds.</p>
<p>Businesses should also stick to low-risk, low-volume applications and build internal and private clouds to enable collaboration within the organisation and externally with partners.</p>
<p>Users of cloud-based services should always make sure they know who has their data, where that data is held, what they are doing with it and how they are protecting it.</p>
<p>&#8220;Demand greater transparency from the providers, mitigate risk with clear SLAs and ensure you have an exit strategy,&#8221; says Burton Group analyst Gerry Gebel.</p>
<p>According to Gartner analysts, investments in private cloud will make it easier for organisations to increase their use of public cloud services gradually as they mature and security improves.</p>
<p>Jumping directly into a public environment safely is probably too difficult an operation for most companies, says Golledge.</p>
<p>Gartner analyst Tom Bittman says that many of the investments in private clouds will prepare the enterprise for public cloud computing.</p>
<p>&#8220;These investments are not just technology changes,&#8221; he points out. &#8220;They are also process, cultural and business interface changes.&#8221;</p>
<p>The changes will include the virtualisation of services and operating shared services, but still with robust gateways that connect with other clouds, says Golledge.</p>
<p>&#8220;This will deliver some of the benefits of cloud computing, but you also have enforcement points where you can apply traditional security policies,&#8221; he explains.</p>
<p>Making these changes sooner rather than later will help enterprises to take better cloud sourcing decisions and potentially make an easier shift to public cloud computing, says Bittman.</p>
<p>The benefits of cloud are undisputed, but security remains a key concern and will be one of the most important factors in determining the speed and success of the world&#8217;s transition to this business model.</p>
<p>It will, however, be some time before enterprise know whether cloud is the best thing to happen in security or merely offers a host of new opportunities for cybercriminals.</p>
<p><em><strong>UK businesses responsible for the data they collect</strong></em></p>
<p>The European Network and Information Security Agency (ENISA) acknowledges that large service providers typically have the resource and expertise to deliver higher levels of security than many companies, particularly smaller enterprises.</p>
<p>But in its November 2009 report on cloud computing, the agency warns that companies remain responsible under UK law for safeguarding their customers&#8217; information even if that data is stored by a service provider.</p>
<p>As data controllers, as defined by the Data Protection Act, UK companies are responsible for the security of their data, says Bridget Treacy, partner at law firm Hunton Williams.</p>
<p>Businesses need to be educated that technologies exist and under development to address concerns about access controls and data leakage prevention.</p>
<p><em><strong>No single point of failure</strong></em></p>
<p>Instead of the cloud being a single point of failure, Art Coviello, RSA president, says it can become a centralised way of controlling data and enforcing best security practices.</p>
<p>He sees it as an opportunity to embed security technologies such as data loss prevention into the core systems that will run the cloud, which is one of the most exciting developments for a decade.</p>
<p>Cloud computing could provide more granular security control than previously possible and one that is invisible to the end-user, says Philippe Courtot, chairman at security firm Qualys.</p>
<p>According to Courtot, cloud computing has the potential to achieve this higher level of security by simplifying everything.</p>
<p>Synchronising mobile devices will no longer be necessary, and by removing infrastructure and software concerns, the enterprise will be able to focus on the data and sharing it securely, he says.</p>
<p>Once data is in the cloud, says Courtot, enterprises will have much greater control over data access, distribution and modification than would otherwise be possible.</p>
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		<title>Why EMC IT Is Going “All In” On Private Clouds</title>
		<link>http://www.privatecloud.com/2010/03/08/why-emc-it-is-going-%e2%80%9call-in%e2%80%9d-on-private-clouds/</link>
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		<pubDate>Mon, 08 Mar 2010 13:30:00 +0000</pubDate>
		<dc:creator>David.Freund</dc:creator>
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		<guid isPermaLink="false">http://www.privatecloud.com/?p=2812</guid>
		<description><![CDATA[The first in a three-part blog series on EMC IT's transition to private cloud, David Freund, Corporate Virtual Architect for EMC, discusses how the IT group’s strategy shift began. ]]></description>
			<content:encoded><![CDATA[<p><a rel="attachment wp-att-2039" href="http://www.privatecloud.com/2010/02/01/what-a-difference-one-year-makes/df-lowres4x3/"><img class="alignleft size-thumbnail wp-image-2039" title="df-lowres4x3" src="http://www.privatecloud.com/wp-content/uploads/2010/01/df-lowres4x3-150x150.jpg" alt="df-lowres4x3" width="150" height="150" /></a>By <span>David Freund, </span><span>March 2, 2010 </span></p>
<p><span>This blog was reposted from the &#8220;<a href="http://emcvirtualizationjourney.wordpress.com/2010/03/02/why-emc-it-is-going-%E2%80%9Call-in%E2%80%9D-on-private-clouds/" target="_blank">EMC IT&#8217;s Virtualization Journey</a>&#8221; site.<br />
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<p>Few people are surprised when they hear our IT organization at EMC has embraced Private Clouds. After all, it’s easy to embrace a vision. It’s another to actually pursue it. But when folks learn how aggressively EMC IT is transforming our current datacenters into a private cloud, I often get reactions along the lines of, “Wow. Eating the food you’re selling to the rest of us. Great move.”</p>
<p>After this sinks in a bit more, I’m often asked: “Wait a minute. How did you manage to make that happen?” One assumption underlying this question is that we’re willing to bet more than merely EMC’s IT-vendor business on Private Cloud. We’re willing to bet our business <em>operations</em> on it.</p>
<p>That’s true enough. We are.</p>
<p>Another frequent assumption is that EMC is haughtily taking operational risks to meet a technology or marketing goal. That one badly misses the mark.</p>
<p><span id="more-156"> </span></p>
<h3>A Familiar Beginning</h3>
<p>Running IT for an IT company may have advantages, but they don’t include getting IT products for free. Not even EMC’s products. Our IT organization has similar challenges faced by IT groups in other global companies, such as balancing business value and cost of ownership. And IT has to pay for the products it uses—including EMC storage.</p>
<p>EMC IT’s journey began about 18 months ago when a new CIO—a businessperson, not a technologist—took hold of the reins. He started by asking simple questions: What does company need from us? What does IT need to do? How do we keep our focus and efforts on what’s needed?</p>
<p>The result was a set of three guiding principles for EMC IT: operational efficiency, business transformation, and customer focus. At this point, you’re probably thinking, “that sounds like what any business would want from IT.”</p>
<p>Fair enough. So let’s expand this a bit further into specific EMC IT priorities:</p>
<p style="padding-left: 30px;"><strong>Reduce operational costs.</strong> Of course, this means helping the business lower its operational costs. But it also means lowering IT operational costs on two fronts: business-unit demand, and IT shared services.</p>
<p style="padding-left: 30px;"><strong>Improve agility of IT delivery.</strong> This is about taking the cost-reduction goal as an opportunity to find new ways of delivering IT to the business. Yes, that sounds suspiciously like “do more with less.” But the idea here is to do better than merely try to work harder with fewer resources. Can we find smart ways to be “faster to market” with EMC IT services? Can we make them more flexible so we can make needed changes more rapidly? Can we exploit them to make the overall business faster to market?</p>
<p style="padding-left: 30px;">Equally important, can we ensure we don’t get bogged down striving for architectural purity or Cadillac-class capability? We need to be able to experiment, and make use of “good enough” when it truly is.</p>
<p style="padding-left: 30px;"><strong>Drive workforce productivity. </strong>At the same time we’re asking our employees to spend less and travel less, we’re also telling them “you need to build better products and get closer to our customers.” How do we take more cost out of the business and increase productivity at the same time?</p>
<p style="padding-left: 30px;">We’ve been putting a lot of effort into this one. We invested in Telepresence systems to enable face-to-face meetings—without needing to travel—across our global offices, and with customers and partners. We rolled out new CRM solution that’s now in use by every salesperson worldwide. And we did it in months—not years.</p>
<p style="padding-left: 30px;"><strong>Architect for the future.</strong> It’s vital that we build organizational muscle at the same time we’re trying to reduce “fat.” For IT, that means making sure everything we do, every dollar we spend is on building for the future. To do this, we need a blueprint that’s simple—and agreed upon—that describes where we want to go. And we need to ensure near-term steps we take head in that direction.</p>
<p style="padding-left: 30px;"><strong>Become EMC’s “First and Best” customer. </strong>Being “first” means EMC IT sees products before our customers see them. Being “best” means capturing everything we do in EMC IT, and sharing it with our customers. If we do things right, that’s great. If we make mistakes, let’s capture and share them, too, so others can avoid them. Put together, EMC IT can help our company ship better products, and can develop best practices that can be shared with our services teams and our customers.</p>
<p>Except for that last item, this probably still sounds fairly familiar to most of you. How does this translate into things IT does every day? Well, as EMC IT grappled with that question, one answer presented itself right away.</p>
<p>Virtualization’s raison d’être is making resource use more dynamic and efficient. Server virtualization has become mainstream in today’s datacenters because it enables IT cost savings and increased flexibility. Oh, and EMC just happens to be a majority owner of the leading virtualization company.</p>
<p>A VMware infrastructure was, therefore, a natural choice. It would help advance several of EMC IT’s goals. In fact, if you’d asked our IT staff a couple years ago what kind of journey they were on, they would have answered something like, “we’re transforming our datacenters into fully-virtualized infrastructures.” However, a few things happened since then that caused our senior IT leaders to expand their vision—and to accelerate its execution.</p>
<p>I’ll describe them in my next post!</p></div>
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		<title>Cloud Security Takes A Big Leap Forward</title>
		<link>http://www.privatecloud.com/2010/03/08/cloud-security-takes-a-big-leap-forward/</link>
		<comments>http://www.privatecloud.com/2010/03/08/cloud-security-takes-a-big-leap-forward/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 13:23:17 +0000</pubDate>
		<dc:creator>Chuck Hollis</dc:creator>
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		<guid isPermaLink="false">http://www.privatecloud.com/?p=2838</guid>
		<description><![CDATA[Chuck Hollis, VP–Global Marketing CTO of EMC Corporation discusses the latest advances in cloud security.]]></description>
			<content:encoded><![CDATA[<div>&#8220;Yesterday, I posted on how clouds need to be better than the traditional physical environments they replace.  I made a long list of areas where that was either the case today, or would be relatively soon.</div>
<div>That thought turns out to be the perfect &#8220;prequel&#8221; for today&#8217;s announcement from VMware, Intel and EMC/RSA.</div>
<p>They&#8217;ve demonstrated a proof-of-concept for securing the cloud that&#8217;s arguably <em>far better</em> than anything you&#8217;d find in most of today&#8217;s data centers.&#8221;</p>
<div><a href="http://chucksblog.emc.com/chucks_blog/2010/03/cloud-security-takes-a-big-leap-forward.html" target="_blank">Read more</a></div>
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		<title>Clouds Need To Be Better Than The Environments They Replace</title>
		<link>http://www.privatecloud.com/2010/03/05/clouds-need-to-be-better-than-the-environments-they-replace/</link>
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		<pubDate>Fri, 05 Mar 2010 21:44:47 +0000</pubDate>
		<dc:creator>Chuck Hollis</dc:creator>
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		<description><![CDATA[In his recent blog post on 3-1-10, Chuck Hollis, VP – Global Marketing CTO at EMC Corporation highlights a few ways where private cloud architectures can offer better solutions than traditional physical approaches.]]></description>
			<content:encoded><![CDATA[<p>By Chuck Hollis, VP – Global Marketing CTO, EMC Corporation</p>
<p><em>This post originally appeared on <a href="http://chucksblog.emc.com/chucks_blog/2010/03/clouds-need-to-be-better-than-the-environments-they-replace.html" target="_blank">chucksblog.emc.com</a> and is reprinted with  permission.</em></p>
<p>You say something often enough, it becomes a personal meme.  If enough people agree with you, and start saying the same thing, it might become an industry meme.</p>
<p>In that spirit, let me share with you a meme that shows every sign of making that transition.</p>
<p>Why?  Because I think people are ready to accept this particular thought as conventional wisdom.</p>
<p><strong>An Oversimplified History Of Cloud Thinking</strong></p>
<p>The first round of people talking about cloud were the technologists.</p>
<p>The message? <em>&#8220;Clouds Are Cool&#8221;</em>.<br />
These people were attracted to the power of the underlying technology to provide highly elastic infrastructure (as well as associated applications) that were largely free of traditional physical computing constraints.</p>
<p>Nice geeky conversations resulted, but &#8212; if you weren&#8217;t that sort of technologist &#8212; all of this kind of left you somewhat confused and disengaged.  Plenty of those discussions still going on, though &#8230;</p>
<p>The next round of people talking about cloud were the business people.</p>
<p>The message? &#8220;<em>Clouds Are Cheap&#8221;.</em><br />
Hundreds (if not thousands) of studies were done, each comparing the cost-to-serve for a cloud-based service as compared to a traditional IT approach.</p>
<p>Many people found out just the opposite.  If you&#8217;re doing enterprise IT at any decent scale, the convenient by-the-drink pricing models associated with so many external services can&#8217;t be justified as significantly less expensive.</p>
<p>And that makes a certain sense: at decent scale, we all pay pretty much the same prices for IT inputs: hardware, software, power, labor, etc.  The difference?  External service providers need to make a decent profit ; enterprise IT organizations don&#8217;t.</p>
<p>I think we&#8217;ve now entered the third (and most important) phase of the conversation: clouds (especially private clouds) can be a fundamentally improved way of providing enterprise IT services.</p>
<p>The message? &#8220;<em>Clouds Are Better&#8221; </em>&#8211; or certainly need to be.<br />
<strong></strong></p>
<p><strong>A Bit Of Context</strong></p>
<p>Given all the cloud chatter out there, I feel obligated to define my terms once again.</p>
<p>By &#8220;cloud&#8221;, I mean any next-generation IT environment that&#8217;s (1) built differently &#8212; dynamic pools of virtualized resources, (2) operated differently &#8212; purpose-built zero-touch or low-touch operational models, and (3) consumed conveniently &#8212; use of resource includes pay-for-use models, or other forms of convenient consumption.</p>
<p><em>Do all three, and you&#8217;re a cloud in my book.</em> It has nothing to do with physical location or ownership model.  By way of example, a truck is a truck regardless of where it&#8217;s parked, or who owns it.  BTW, you&#8217;re free to disagree with this oversimplified view.</p>
<p>By &#8220;private&#8221;, I mean &#8220;an environment under the control of enterprise IT&#8221;, whether those resources sit in a traditional data center, or use compatible service provider resources, or &#8212; ideally &#8212; a combination of both.</p>
<p>Put up a cloud like environment that&#8217;s completely under the control of IT, (regardless of where it might physically sit, or what name is on the side of the building), and I&#8217;ll call it a &#8220;private cloud&#8221;.</p>
<p><strong>From &#8220;Cool&#8221; To &#8220;Cheap&#8221; To &#8220;Better&#8221;</strong></p>
<p>I will argue passionately that &#8212; in the history of enterprise IT adoption &#8212; newer models have to be better than the ones they replace or augment.  It&#8217;s not enough to be &#8220;cool&#8221;.  It&#8217;s not enough to be &#8220;cheap&#8221;.  It has to be &#8220;better&#8221; than what it purports to replace.</p>
<p>So much of the cloud discussion tends to overstate the economic benefits, and understate the inherent compromises.  The thinking tends to be &#8220;cheap and cheerful computing for stuff that doesn&#8217;t really matter to the business.&#8221;</p>
<p><em>I beg to differ.</em></p>
<p>I believe that near-term cloud models (especially private cloud models) can be far better than the traditional physical environments that the  hope to replace.  Yes, they&#8217;ll be more cost-effective &#8212; but that&#8217;s mere table stakes.</p>
<p>They&#8217;ll be able to deliver a far better class of enterprise IT services than their traditional physical counterparts.</p>
<p><strong>&#8220;Better&#8221; Is In The Eye Of The Beholder</strong></p>
<p>When considering enterprise IT services, the definition of &#8220;better&#8221; tends to vary depending on who&#8217;s doing the asking: the enterprise IT organization, or the people using their services.</p>
<p>That&#8217;s unfortunate (aren&#8217;t they really the same thing?) but it&#8217;s the world we live in &#8230;</p>
<p>The user of the service wants speed and flexibility &#8212; at a competitive cost.  They&#8217;re more interested in what the enterprise IT services can help them do for the business, and care less about the gory details.</p>
<p>The traditional enterprise IT organizations usually starts with cost, and then dives into all the gory details around implementation, compatibility, security, compliance, etc.</p>
<p>Both ends of the &#8220;better&#8221; spectrum are incredibly important.</p>
<p>So, let&#8217;s look at just a small sampling of the ways where private cloud architectures can be potentially better than the traditional physical approaches they are attempting to replace.</p>
<p><strong>Chuck&#8217;s Quick List Of &#8220;Private Clouds Can Be Better Because &#8230;&#8221;</strong></p>
<p>Let&#8217;s start with cost-to-serve.  Optimized infrastructure for virtualization that&#8217;s designed for purpose can serve more virtual machines than infrastructure that&#8217;s not designed for purpose.  That&#8217;s one of the attractions of the Vblock and its associated technology components.</p>
<p>The right way to measure cost efficiency isn&#8217;t to disassemble the components into its constituent parts, and then argue about who&#8217;s got the best/cheapest server, network, storage, management interface, etc.  Instead, it&#8217;s about measuring the &#8220;all in&#8221; cost per VM delivered.</p>
<p>Let&#8217;s move on to time-to-serve.  Newer operational models can change the reaction time for providing a new service level (whether this is provisioning a new instance, or changing the service level for an existing delivered service) to minutes or seconds &#8212; usually without IT intervention.  Not only does the business get what it wants far faster, but they consume exactly what they need at any given point of time, and do so without the need for expensive and cumbersome internal IT processes.</p>
<p>Now, let&#8217;s talk about availability and recoverability.  The range of different potential service levels around availability and recoverability available in a fully virtualized private cloud model far exceeds what&#8217;s available in the physical world &#8212; and tends to be better, simpler and less expensive.</p>
<p>More importantly, the availability and recoverability attributes associated with a given set of applications are dynamic in nature &#8212; they get applied when needed, rather than uniformly.  Try doing that with a traditional physical IT infrastructure approach!</p>
<p>How about security and compliance?  The whole story isn&#8217;t out there (yet), but I will go on record that fully virtualized environments can be made far more secure, far more compliant, far more auditable &#8212; hence far more &#8220;trusted&#8221; than *any* typical physical infrastructure approach.</p>
<p>The virtual machine gives us a convenient &#8220;virtual perimeter&#8221; to defend that dramatically simplifies so much of what is daunting in the security and compliance world.  Watch this space closely, if you&#8217;re a security architect.</p>
<p>Software and application compatibility?  Basically, if it runs on Intel, it can run on a private cloud without any modifications.  The stack above the CPU is completely up to you &#8212; operating system, database, middleware, application, etc.  Again, better than what we typically get in the physical infrastructure world.</p>
<p>The list goes on: resource management, patch management, licensing compliance &#8212; pick your favorite pain-in-the-butt IT discipline, and I can make a case that it&#8217;s far better in the fully virtualized private cloud world.</p>
<p>But there&#8217;s more &#8212; there&#8217;s consumption models.  Embrace a private cloud approach, and you&#8217;ll have a new set of options to either run your own infrastructure as efficiently as a cloud provider, use any number of a growing set of compatible service providers, or any dynamic combination you might need at a given point in time.</p>
<p>Getting this flexibility in consumption model is something that&#8217;s notoriously difficult in the traditional physical infrastructure world &#8212; and doing so dynamically is near-impossible.</p>
<p><strong>And The Business User Perspective?</strong></p>
<p>It&#8217;s simple: IT infrastructure doesn&#8217;t get in the way of what the business wants to get done.  It&#8217;s available when needed, conveniently priced, and can be changed at a moment&#8217;s notice.  Sort of like power, or phone, or transportation, or any other form of infrastructure that business use.</p>
<p>Why should IT infrastructure not evolve to be similar to other forms of infrastructure?  No one asks me to pre-provision a phone call to Japan six weeks before the call, for example.</p>
<p>The answer is simple: that&#8217;s exactly what is happening before our eyes.</p>
<p><strong>Getting To Better</strong></p>
<p>So much of the cloud discussion seems to embed an apology for one kind of compromise or another.  Hey, we&#8217;re at three 9&#8217;s availability.  We don&#8217;t lose your data that often.  Our unique software stack isn&#8217;t so bad.  We do an OK job at security and compliance.</p>
<p><em>I find all of this completely misdirected.</em></p>
<p>We &#8212; as an industry &#8212; should have as a goal to make our enterprise cloud environments &#8212; whether they be private, public, etc. &#8212; far better than the environments we are replacing.</p>
<p>Private clouds aren&#8217;t all about cheaper IT, they&#8217;re about better IT.  And being cost-effective is just the start of the discussion.</p>
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		<title>Cloud Computing Perspective – Part 3</title>
		<link>http://www.privatecloud.com/2010/03/01/cloud-computing-perspective-%e2%80%93-part-3/</link>
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		<pubDate>Mon, 01 Mar 2010 16:18:22 +0000</pubDate>
		<dc:creator>Amie Smith</dc:creator>
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		<guid isPermaLink="false">http://www.privatecloud.com/?p=2473</guid>
		<description><![CDATA[In "part three" of this video podcast edition of BriefingsDirect, Dana Gardner, principal analyst at Interarbor Solutions and Frank Gillette, VP and prinicipal analyst at Forrester Research talk about trust governance and reliability concerns as enterprises transition to cloud computing.]]></description>
			<content:encoded><![CDATA[<p><span>Dana Gardner of Interarbor Solutions and Frank Gillette of Forrester Research </span><span>discuss trust governance and reliability in this December 29, 2009 video podcast posted to YouTube by Akamai Technologies.</span></p>
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		<title>Cloud Computing Perspective &#8211; Part 2</title>
		<link>http://www.privatecloud.com/2010/03/01/cloud-computing-perspective-part-2/</link>
		<comments>http://www.privatecloud.com/2010/03/01/cloud-computing-perspective-part-2/#comments</comments>
		<pubDate>Mon, 01 Mar 2010 15:42:45 +0000</pubDate>
		<dc:creator>Amie Smith</dc:creator>
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		<guid isPermaLink="false">http://www.privatecloud.com/?p=2461</guid>
		<description><![CDATA[In "part two" of this video podcast edition of BriefingsDirect, Dana Gardner, principal analyst at Interarbor Solutions and Frank Gillette, VP and prinicipal analyst at Forrester Research discuss the challenges related to ownership and responsibility for cloud computing implementations. ]]></description>
			<content:encoded><![CDATA[<p><span>Dana Gardner of Interarbor Solutions and Frank Gillette of Forrester Research </span><span>explore who within the enterprise will oversee cloud computing initiatives in this December 29, 2009 video podcast posted to YouTube by Akamai Technologies.</span></p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="500" height="315" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/Nsv0LNFwd84&amp;hl=en_US&amp;fs=1&amp;rel=0&amp;color1=0x2b405b&amp;color2=0x6b8ab6&amp;border=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="500" height="315" src="http://www.youtube.com/v/Nsv0LNFwd84&amp;hl=en_US&amp;fs=1&amp;rel=0&amp;color1=0x2b405b&amp;color2=0x6b8ab6&amp;border=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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